You Are The Message

Author: Roger Ailes
Publisher: Crown Business
ISBN: 0307816109
Size: 32.18 MB
Format: PDF, ePub
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"You are the message." What does that mean, exactly? It means that when you communicate with someone, it's not just the words you choose to send to the other person that make up the message. You're also sending signals about what kind of person you are--by your eyes, your facial expression, your body movement, your vocal pitch, tone, volume, and intensity, your commitment to your message, your sense of humor, and many other factors. The receiving person is bombarded with symbols and signals from you. Everything you do in relation to other people causes them to make judgments about what you stand for and what your message is. "You are the message" comes down to the fact that unless you identify yourself as a walking, talking message, you miss that critical point. The words themselves are meaningless unless the rest of you is in synchronization. The total you affects how others think of and respond to you.

Museum Media Message

Author: Eilean Hooper-Greenhill
Publisher: Routledge
ISBN: 1134640749
Size: 20.37 MB
Format: PDF, Mobi
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Collecting together a group of talented writers, Museum, Media, Message considers, in depth, the most up-to-date approaches to museum communication including: museums as media; museums and audience; and the evaluation of museums. Addressing the need for museums to develop better knowledge of visitor experience, this volume introduces a broad range of issues, and presents the ultimate how, why and who of museum communication. Museum, Media, Message combines philosophical discussion, practical examples and case studies and examines museum communication in three sections: analyzing how museums and galleries construct and transmit complex systems of value through processes of collection and exhibition raising philosophical and management issues and exploration of work with specific audiences introducing methods for studying the audiences’ experiences of communication events in museums. Perfect for people who want to develop a more critical and informed professional museum practice, and for students looking to enhance their skills of analysis and reflection, this book is of value to anyone interested in the current debates and issues of this new and growing field.

On Message

Author: Pippa Norris
Publisher: SAGE
ISBN: 9780761960744
Size: 48.93 MB
Format: PDF, ePub, Docs
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To what extent are the techniques of campaigning and media management critical to the outcome of modern elections? This book brings together a group of leading scholars to provide a comprehensive analysis of the role and impact of political communications during election campaigns. They set the context of election campaigning in Britain, and the methodology used to undertand media effects, review party strategies and resulting media coverage, and draw together evidence of the impact of the 1997 British General Election campaign, analyzing how far television and the press media influenced the public's civic engagement, agenda priorities, and party preferences.

The Message And The Book

Author: John Bowker
Publisher: Yale University Press
ISBN: 0300183178
Size: 64.80 MB
Format: PDF, ePub
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Grand in its sweep, this survey of the sacred writings of the major religions of the world offers a thoughtful introduction to the ideas and beliefs upon which great faiths are built. Under the expert guidance of John Bowker, a religious scholar and author of international stature, readers explore the key texts of Jewish, Christian, Muslim, Hindu, Jain, Sikh, Buddhist, Parsi, Confucian, Daoist, and Shinto traditions. The author discusses some 400 books, among them such well-known sacred texts as the Bible and the Quran, but also spiritual writings by theologians, philosophers, poets, and others. Bowker provides clear and illuminating commentary on each text, describing the content and core tenets of the work and quoting pertinent passages. He also sets the writings in religious and historical contexts, showing how they have influenced—and in many cases continue to influence—artistic, musical, literary, and political traditions. The Message and the Book is essential reading for anyone who wishes to understand the meaning and the deep significance of primary religious texts of civilizations around the globe.

The Message In The Bottle

Author: Walker Percy
Publisher: Open Road Media
ISBN: 1453216405
Size: 44.78 MB
Format: PDF
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Profound and passionate essays from one of America’s greatest literary voicesBefore winning the National Book Award for fiction in 1962, Walker Percy was an established scholar of science, philosophy, and language. Presented here are his strongest essays in those subjects, offering what he called a “theory of man for a new age.” Ambitious yet readable, The Message in the Bottle encapsulates the philosophical foundations of his groundbreaking novels, perfect for Percy fans and new readers alike. From discussions on the dislocation of man in the twentieth century to theories on why humans talk while other animals do not, thisis an enlightening collection from one of the South’s most celebrated writers.

Health Communication Message Design

Author: Hyunyi Cho
Publisher: SAGE
ISBN: 1412986559
Size: 46.67 MB
Format: PDF, ePub
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The desire to impact positive changes in individuals and society motivates many students, practitioners, and researchers of health communication. This one of a kind text offers guidance on how to design effective health communication messages. This book shows how to build theory-based messages and how to address the diverse characteristics of audiences. While integrating perspectives from public health and social marketing, this book clearly explains core health communication principles and processes for designing effective messages for health communication interventions and campaigns.

Hispanic Civil Rights Series

Author: Rodolpho Gonzales
Publisher: Arte Publico Press
ISBN: 9781611920468
Size: 28.26 MB
Format: PDF, Mobi
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One of the most famous leaders of the Chicano civil rights movement, Rodolfo "Corky" Gonzales was a multifaceted and charismatic, bigger-than-life hero who inspired his followers not only by taking direct political action but also by making eloquent speeches, writing incisive essays, and creating the kind of socially engaged poetry and drama that could be communicated easily through the barrios of Aztlán, populated by Chicanos in the United States. Gonzales is the author of I Am Joaquín , an epic poem of the Chicano movement that lives on in film, sound recording, and hundreds of anthologies. Gonzales and other Chicanos established the Crusade for Justice, a Denver-based civil rights organization, school, and community center, in 1966. The school, La Escuela Tlatelolco, lives on today almost four decades after its founding. In Message to Aztlán , Dr. Antonio Esquibel, Professor Emeritus of Metropolitan State College of Denver, has compiled the first collection of Gonzales diverse writings: the original I Am Joaquín (1976), along with a new Spanish translation, seven major speeches (1968-78); two plays, The Revolutionist and A Cross for Malcovio (1966-67); various poems written during the 1970s, and a selection of letters. These varied works demonstrate the evolution of Gonzales thought on human and civil rights. Any examination of the Chicano movement is incomplete without this volume. Eight pages of photographs accompany the text.

The Message

Author: Eugene H. Peterson
Publisher: Nav Press
ISBN:
Size: 63.10 MB
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The Message is a contemporary rendering of the Bible from the original languages, crafted to present its tone, rhythm, events, and ideas in everyday language.

Message To The People

Author: Marcus Garvey
Publisher: The Majority Press
ISBN: 9780912469195
Size: 71.85 MB
Format: PDF, Docs
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The nearest thing to a full length book ever written by Marcus Garvey. Three years before his death in 1937, Garvey assembled his most trusted organisers for an intensive, secret month-long course of instruction. Garvey's lessons for this unique course are published here for the first time.