On Photography

Author: Susan Sontag
Publisher: Farrar, Straus and Giroux
ISBN: 1429957115
Size: 67.54 MB
Format: PDF, Kindle
View: 1901
Download Read Online

Winner of the National Book Critics' Circle Award for Criticism. One of the most highly regarded books of its kind, On Photography first appeared in 1977 and is described by its author as "a progress of essays about the meaning and career of photographs." It begins with the famous "In Plato's Cave"essay, then offers five other prose meditations on this topic, and concludes with a fascinating and far-reaching "Brief Anthology of Quotations."

A Beautiful Mess Photo Idea Book

Author: Elsie Larson
Publisher: Potter Style
ISBN: 0770434037
Size: 15.87 MB
Format: PDF, ePub, Mobi
View: 6726
Download Read Online

The creators of the hugely popular blog A Beautiful Mess, sharing their love of photo-taking, show readers how to document their real lives with beautiful images by providing a wealth of inspiration and tips on finding great light, capturing emotion, recreating old photos and more. Original.

Photography Q A

Author: Zack Arias
Publisher: New Riders
ISBN: 013343463X
Size: 72.18 MB
Format: PDF
View: 1580
Download Read Online

For years, editorial and commercial photographer Zack Arias has been a respected and trusted voice in the photography industry. Known for his photography, his teaching, and his ability to connect with photographers, Zack has long had an “open door” approach to discussing his career–the ups and the downs–and in so doing has provided a straightforward and candid look inside the industry. By consistently showing great work and offering helpful advice, he has built a large, loyal readership that looks to him for guidance in navigating the currents of a difficult and dynamic industry. Now, Zack finds yet another way to cut through the noise and offer truly valuable information to those struggling to make their way through the twists and turns of an ever-changing landscape. In Photography Q&A, Zack answers over 100 questions that he fielded directly from the public. These are questions that range across all aspects of the photo industry: gear, marketing, street photography, vision, pricing, branding, light, models, work/life balance, technical advice, and much more. From how to “put yourself out there” and start to get jobs, to how to get paid for those jobs when the client is slow to cut the check–and everything in between– Photography Q&A answers many of the pressing questions that photographers are asking, but until now have not been addressed. The book also includes intermittent “Visual Intermission” sections–where Zack discusses individual images that were milestones in his development as a photographer–as well as worksheets on topics such as pricing and costs that help photographers to “know their numbers.” With all this material, and with insightful, honest answers that come straight from Zack’s experience as a photographer who has seen it all (or at least a lot of it), Photography Q&A is an essential resource for any photographer looking for the real answers to the real questions in the industry today.

The City Of Dreaming Books

Author: Walter Moers
Publisher: Penguin
ISBN: 1590203682
Size: 18.81 MB
Format: PDF, ePub, Mobi
View: 7016
Download Read Online

More information to be announced soon on this forthcoming title from Penguin USA.

The Long Tail

Author: Chris Anderson
Publisher: Hachette Books
ISBN: 1401384633
Size: 50.40 MB
Format: PDF, ePub, Docs
View: 4733
Download Read Online

What happens when the bottlenecks that stand between supply and demand in our culture go away and everything becomes available to everyone? "The Long Tail" is a powerful new force in our economy: the rise of the niche. As the cost of reaching consumers drops dramatically, our markets are shifting from a one-size-fits-all model of mass appeal to one of unlimited variety for unique tastes. From supermarket shelves to advertising agencies, the ability to offer vast choice is changing everything, and causing us to rethink where our markets lie and how to get to them. Unlimited selection is revealing truths about what consumers want and how they want to get it, from DVDs at Netflix to songs on iTunes to advertising on Google. However, this is not just a virtue of online marketplaces; it is an example of an entirely new economic model for business, one that is just beginning to show its power. After a century of obsessing over the few products at the head of the demand curve, the new economics of distribution allow us to turn our focus to the many more products in the tail, which collectively can create a new market as big as the one we already know. The Long Tail is really about the economics of abundance. New efficiencies in distribution, manufacturing, and marketing are essentially resetting the definition of what's commercially viable across the board. If the 20th century was about hits, the 21st will be equally about niches.